The idea behind MAT(T)ERIAL and NATURE was originally conceived in 1995. Matt & Nat ground rules are: no leather. Simply put they don’t like hurting animals and they care about the welfare of the planet. No serif fonts either, they hurt their eyes. No meat in the office but lots of vegan cupcakes. A mandate to use eco/recycled/upcycled materials wherever they can has led to recycling plastic bottles for linings, the use of cork and secret future plans to upcycle bicycle tires. Their values are love, authenticity and responsibility.